The research is extensive and undeniable. Unsafe water and poor sanitation can be deadly for children and their families, yet seeing the great work done by my colleagues across Europe, we realized that the HAKLE brand could create a sustainable, positive change in the lives of children and their families in Angola and South Africa.
HAKLE is the leading tissue brand in Switzerland, but we saw a bigger opportunity to bring Migros, Switzerland’s largest retailer and supermarket chain, on the journey with us.
This partnership worked to increase awareness on this important topic with consumers at point-of-sale, and allowed the HAKLE brand to donate a portion of its proceeds from every product sold until the end of 2016 to help provide better water and sanitation at schools in South Africa and empower communities to build toilets in Angola.
The initiative is another step towards achieving Kimberly-Clark’s Sustainability 2022 goal to improve the wellbeing of 25 million people in need.
Proper sanitation can save lives, and we are incredibly proud of the work we are doing with Migros and UNICEF to help make lives better for people in Angola and South Africa.
Associate Brand Manager
for Kimberly-Clark's HAKLE brand
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